Promoting an internet business using safelist advertising is not unlike many other forms of promoting online. If you do it right it can work. If you do it wrong you are wasting your time and money. In this article we will look at how to do use safelists the right way and get positive results doing it.
The first thing about safelist advertising is it is cheap to do. What it does take is time. This is good for people who have more time than money, which is true of many people trying to build up traffic to their site.
Safelists operate under the premise that as a member you decide which emails to read. You also decide when to email other members. You can do this every month, or on a daily or weekly basis.
You have to ask yourself as a safelist member do you read the emails you are receiving? If not then why would someone want to read yours. This is the biggest problem with being a safelist member and doing just that. You will fail with them.
Much like traffic exchanges a credit system was developed to help get the emails read. It works like this. You get to send emails to as many members as you have credits. When you join a safelist you earn credits. If you upgrade you get even more credits. The more credits you have, the more emails you send, the more potential you have of having your email read by other safelist members.
The nice thing about this system is people use up their credits and can not email anymore. This helps cuts down on the number of emails everyone receives.
To build up credits you can either buy them or you can earn them reading the emails you receive. Again like a traffic exchange where you earn credits to view ads, with this you earn credits to view emails.
The incentive is you may earn enough credits to email 1000 members just from reading 20 emails. The percentage you earn is favorable enough to make you want to read them.
So it becomes a numbers game. This is why I said it is similar to many other forms of internet advertising. It only stands to reason that if you get enough credits built up you will get some of your emails read. This will lead to sales even if the number is small.
The key is using a safelist with a credit based system which most of them do have now.
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