Featured Tips by Mark Tse
On the internet, content is known as “the king”. People visits a site not for the flashy graphics nor the wonderful website designs, but because of the information they learn from the website.
Having high quality content not just attract visitors, it also attracts search engines to visit your sites more and increase your search engine placements. However, in order to get more traffic that can turn into money, you’ll need repeat visitors who are eager to read your new update on your content site.
Therefore, your website should have rich, premium, informative content to capture repeat visitors and more search engine traffic.
Here are some simple tips that would help you build a content site that can attract more repeat visitors:
– Make sure your website’s layout is simple and easy looking to the visitors’ eyes. Don’t add too many flashy features in your webpage to disturb your visitors’s focus when they are reading on your content.
– Always remember the most important part in your content is the headline and the first few paragraphs. Whether your reader will read on or not heavily depends on the attractiveness on these parts. Always try to capture their interests and give them what they want to know.
– Update your website with fresh new content frequently. When your visitors revisit your site and find you have not add new content, they will visit elsewhere immediately. And if this situation goes on, they will not visit your site again. Besides, search engines love websites that update content frequently, and give them higher search rank.
– You should consider to use blogs. Blogs are very easy to set up and update. Once you have entered your entries, all you have to do is to click a button to publish them. And blogs are getting indexed fast and easily in most search engines!
Content is king, and you can take benefit from it easily!
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This article is written by Mark Tse. Mark shares free tips, articles and downloads about Internet Marketing. Click here to visit his blog and read his latest posts here:
www.marktse.com/blog/
Do you want to increase your website sales, web-traffic, or start your own online TV talk show? Would you like to broadcast your newsletter articles or videos over the Internet to others? Has this seemed impractical because video loads too slow, takes to much web space or just seems to hard to understand. We’ll welcome to the NEW world of instant loading, user friendly web video.
You may have noticed that a large number of websites are now featuring videos, everything from music videos, to online training. News is a popular use for presenting website video. You’ve probably heard a lot about RSS (Really Simple Syndication), a format designed for sharing web content like news headlines. RSS will be covered in a future article.
Did you know?
That there are so many new advancements in online video and audio in the last year, almost anyone can have their own online radio or TV talk show, radio or television station without high fees, advanced technical knowledge, and no FCC (Federal Communications Commission) intervention or regulation. Just build a website, install your audio and/or video files, advertise, and you’re in business. You can even broadcast your audio and video files through RSS feeds (we’ll explain in a moment) to websites worldwide and Joint Venture (JV) with other website owners to include your video on their websites.
Why would you want to put video and audio on your website?
There are many reasons. We are now in the 21st Century and 2006 is said to be the year of online video. Video is a premier sales tool. You’ve heard that a picture is worth a thousand words. How many words is a video with audio worth? A LOT! More than ever, people today are in a hurry and easily distracted, and even sensitively attuned to watching television many hours a day. TV is losing some of its ground to web-surfing.
Give the people what they want, video. Entertain, inform and educate them the way they are already trained for. Now it’s easier than ever to do this. Here, we are focusing on adding video / audio to your website for various purposes such as, marketing, training, V-Blogging, video sharing and etc. New technology has made it easy to add fast loading (called Streaming) video content to your website.
Until recently, between slow dial-up Internet connections and older technology, adding video wasn’t practical for general website usage. But since over 60% of individuals online now have broadband access, and the new streaming technology, audio and video files can now be viewed online with little or no buffering. Buffering means to make the video viewable to your computer (the simple explanation). Therefore, video is now a feature that can be efficiently used online. There are still size and quality limitations to consider, but the industry is making progress in this arena almost daily.
The other problem hindering website video use was its complicated installation process. It’s been very difficult for the average individual to add video files to their websites. Windows Player simplified this process but still had limitations. It played a few formats, but not the streaming .swf (Flash) files and you had to know how to install their player on your website to play the video. You needed to know html webpage code or have a program like Microsoft’s FrontPage to install the player and video on a webpage.
Now there are a few new solutions that make it easy for the average person to install video on a website without needing too much computer or webpage knowledge. If a person knows how to cut and paste a simple code into a webpage, they can ad existing video files to their site. The tutorials even teach how to do this for the absolute beginner.
The latest software is an integration of several individual modules assembled as one user friendly software package that permits anyone to convert most of the existing video formats into fast loading, high quality, and streaming website videos. This software even enables you to customize your video player, video size, and quality. There is no player or software for your website visitor to download since the player is built into your webpage and loads almost instantly.
There are many software programs available that claim it’s easy to install video on your website. Most don’t work as promised. One good suite is Camtasia, but it is complex to use and cost several hundred dollars. A good user friendly, beginners’ level, feature-rich software should cost less than $100.
Video Content
Making video for a website is very easy today. A mass amount of people now have low cost digital video cameras. Many have video still cameras. New software makes it easy for non-technical individuals to create automatic training videos and presentation from still pictures. We’ll cover this feature in the next article in this web-video series.
Digital video and still cameras easily connect to your computer to upload the pictures from your camera to your computer in a digital format. One simple conversion to the new streaming format, making a video or audio player, and pasting the new code onto your webpage and you’re in business.
Windows XP even includes “Windows Movie Maker” for editing your videos in your computer. This is beginner level software but makes high quality edits. Your video cam can give you the ability to immediately create training videos, have your own TV talk show and etc. You simply record your video on your computer, edit it if necessary, and save it in the new streaming video format. Do a series of these and you have prerecorded videos viewable by anyone with Internet access. If you would like additional information on this subject, visit my website or email me as referenced in my signature line below.
Instant Video Suite
As the name suggests, Instant Video Suite is actually a suite of very closely integrated software that offers you a seamless way of creating video presentations without even realizing that you’ve used more than one piece of software for your project. This way, do not need to master any specific knowledge to use Instant Video Suite.
Click Here to Download Instant Video Suite Right Now and Receive Instant Video Streamer – FREE:
==> www.sourcecodeproducts.com/3/instant-video-suite/
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Learn how to add FAST LOADING audio and video to your website, even if you’ve never done it before. Webmarketing is as much of an artform as it is a science. It should be made “User Friendly” for everyone.
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Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases it returns your site on tops. It basically involves fine tuning the content of your site along with the HTML and Meta tags and also involves appropriate link building process.
The most popular search engines are Google, Yahoo, MSN Search, AOL and Ask Jeeves. Search engines keep their methods and ranking algorithms secret, to get credit for finding the most valuable search-results and to deter spam pages from clogging those results.
A search engine may use hundreds of factors while ranking the listings where the factors themselves and the weight each carries may change continually. Algorithms can differ so widely that a webpage that ranks #1 in a particular search engine could rank #200 in another search engine.
New sites need not be “submitted” to search engines to be listed. A simple link from a well established site will get the search engines to visit the new site and begin to spider its contents. It can take a few days to even weeks from the referring of a link from such an established site for all the main search engine spiders to commence visiting and indexing the new site.
If you are unable to research and choose keywords and work on your own search engine ranking, you may want to hire someone to work with you on these issues.
Search engine marketing and promotion companies, will look at the plan for your site and make recommendations to increase your search engine ranking and website traffic. If you wish, they will also provide ongoing consultation and reporting to monitor your website and make recommendations for editing and improvements to keep your site traffic flow and your search engine ranking high. Normally your search engine optimization experts work with your web designer to build an integrated plan right away so that all aspects of design are considered at the same time.
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This article is written by Mark Tse. Mark shares free tips, articles and downloads about Internet Marketing. You can visit his blog and read his latest posts here: www.marktse.com/blog/
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